Personalisation with laser engraving

Using a laser machine to personalise gifs, phone cases, signs, stamps and more.

Personalisation as a lucrative additional business

Added value for customers, more profit for the engraver

Personalised products have become incredibly popular. As a general rule, the range of applications covered by an engraving business is diverse. Companies and end customers can easily increase their business by expanding their product range. The offer for end customers is as varied as the materials. Everything from coffee cups and wine glasses to baby gifts is possible with a laser engraving machine – a personal dedication with names, text, logos or photos makes these products very unique. Other product examples include personalised signs, stamps, medals and trophies, data plates or various types of contract engraving of components, which can also be a lucrative business for companies, either as individual pieces or in mass production.

Materials suitable for laser engraving

  • Laminates
  • Plastic
  • Wood
  • Glass
  • MDF
  • Acrylic
  • Anodised aluminium
  • Stone
  • Marble
  • Leather
  • Textiles
  • Cardboard
  • Paper
  • Foils
  • Metals and much more

The laser beam is the universal tool for many materials.
Tool or grinding costs associated with milling cutters are eliminated due to the contactless laser engraving process.

What can you create with a laser?

Practically any design and even the finest motifs can be implemented. Even photos can be engraved within a very short time.

Check out how to personalise gifts or signs with designs, logos and lettering using a laser engraver.

The laser – a flexible tool for personalisation:

Laser processing allows incredible design options, meaning practically any design can be implemented with a laser engraving machine. Even the finest details and designs are possible with maximum precision. Laser engravings are also considered to be particularly high quality, resulting in complete freedom in the implementation of customer requirements. 

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  • Gifts
  • Picture frames, decorative items
  • Pens
  • Wine glasses
  • Wooden boards, cups
  • Smartphones, phone cases
  • Leather book covers
  • Textiles or paper
  • Jewellery
  • Signs
  • Stamps
  • Medals and trophies
  • Data plates
  • Various contract engravings


  • Engravers
  • Sign makers
  • Promotional product retailers
  • Manufacturers of prizes and trophies
  • Stamp makers

Why should you use a laser machine for personalisation?

Why should you use a laser for personalisation?

Create added value with laser engraving: Many products can be easily personalised with designs, logos and lettering using a laser engraving machine. This creates unique items that increase the product’s value significantly over the original product. These items generate a very handsome profit. In addition, the production of individual pieces, small series or large series is inexpensive and economically feasible. The contactless laser engraving process saves a lot of time and money compared to mechanical engraving, where the material often has to be clamped, increasing the risk of damage to the material.

"We pride ourselves on achieving and maintaining a 5 star customer service rating, reflected across globally trusted review sites such as Feefo. This status can only be achieved by utilising the best tools in the engraving industry and producing products of excellent quality. Trotec lasers are those tools. The service we received from Trotec was excellent. From the quick delivery of their machines to the speedy set up and after sale-service, we know that we can rely on Trotec to continue to help our business grow."
- Nathan Shipp - Manager, -

Which laser machines are best suited for personalised engravings?

Speedy laser engraving and cutting systems are the perfect choice for first-time users as well as established laser users. All platform sizes from 610 × 305 mm to 1000 × 610 mm are available with a CO₂ laser, a fiber laser or also both laser sources in a single laser system. The patented flexx technology™ allows endless applications.

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What are the advantages of laser technology?

Profitable engraving

  • Increased profit through cost-effective personalisation
  • More profit through additional products and services
  • Speedy series: The fastest laser engraver on the market with a max. engraving speed of 4.3 m / sec and an acceleration of 5 g.

Contact-free processing

  • No time-consuming machine set-up
  • No material distortion due to clamping
  • Multi-functional table concept for easy handling

Best engraving and cutting results

  • Small fonts and finest details can be engraved
  • One tool for all tasks
  • High-quality optics and best beam quality

Easy digital manufacturing

  • Designs are created in the normal graphics program and simply sent to the laser via the “Print” command
  • JobControl ® laser software: Simply intuitive. Efficient work.

No tool wear

  • No wear of the laser beam from material processing
  • No costs for new tools compared to classic engraving
  • CeramiCore laser sources with particularly long service life

Maximum flexibility

  • Speedy Flexx: CO2 and fiber laser source in one machine. Depending on the material, the two laser sources are activated alternately – in one job, without manual changing of the laser tube, lens or focus.

What price can you charge for laser-engraved items?

End consumers are generally willing to pay higher prices for products with a personal dedication. The price for items with an individual laser engraving is therefore often determined by the price per product achievable on the market. It is common for end customers to pay 5 to 10 times the standard product price for personalisation.

Earn money with a laser engraving machine

Laser technology also makes personalisation efficient for high-volume production

It’s not just the personalisation of individual items or small batches that can be implemented cost-effectively with a laser machine. Larger orders of personalised products can also be effortlessly and economically produced using a laser engraving machine, allowing businesses to earn even more money. Using a template or jig is an extremely useful tool for larger orders, allowing you to engrave multiple pieces in one operation and save time. Adapting the template to fit the bed of the laser machine allows you to maximise output. 

Templates for laser engraving

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