Personalize merchandise with individual laser engraving

by Denise Kaiserseder published on 14. Jänner 2021 Reading time ≈ 4 min

Whether for Christmas, a company party or as a small gift for employees – personalized promotional items are welcome gifts.
A company logo or someone’s name emotionalizes an everyday object and makes it something very special.

Increase your margin with the personalization of merchandise

Laser engraving turns promotional items into individual gifts within a few moments. Customers are willing to spend more money for this laser finishing. Personalization achieves 5-10 times the sale price compared to the blank standard product.

Increased customer loyalty with personalized merchandise

Personalized gifts create closeness and contribute to successful customer loyalty. This ranges from small laser-engraved giveaways with company logos to high-quality branded promotional items with individual personalization. Your customers will love their own name on a pen, thermal mug or lunch box. From personalized calendars to individual towels: There are customized gift ideas for every industry and interest group.

Which promotional items can be personalized with laser engraving?

Trotec laser machines are the universal tool with which you can individually and productively laser engrave promotional items made of many materials. The range includes USB sticks, keyrings, glasses, wooden spoons and calendars – you can easily personalize your promotional gifts with laser engraving or laser cutting.

Suitable materials for a CO2 laser machine are wood, acrylic, textiles or glass. You can mark a wide variety of metals or plastics with a fiber laser. Or use both laser sources in one machine – with our flexx laser machines. This means that the personalization of promotional items is faster, more efficient and cost-effective than other methods.

Collection of ideas for personalized merchandise

With the Trotec laser samples on our website, on our YouTube channel or on the Trotec Laser Facebook fan page, you will always find new, extraordinary ideas for personalizing promotional items using laser engraving.

Would you like to laser engrave a particular promotional item and can’t find the optimal material parameters?
Or are you unsure whether laser processing is even possible?


Then contact us!


More about the author: Denise Kaiserseder
Denise Kaiserseder enriches Trotec as a “creative mind” and application technician. She develops and designs laser samples with lots of attention to detail.